One of the best ways to introduce your new business or product to your target market is with a celebration. Hosting a launch party, open house, or marketing celebration is one of the best ways to create a genuinely great impression in your community. It allows you to meet new people who could be important to your success, introduce yourself to prospective customers, and showcase your business, products, and personality. Event Planners South Florida -- Making a Splash People love parties...

To be successful, businesses need to invest in capital. They need to spend money on production machinery or raw materials. And they have to invest in growth. But one of the most important investments any company can make is in its people. Investing in your employees in the form of training, continuing education, benefits, competitive salaries, and other costs can reduce turnover, enhance job satisfaction, and make people happier. And happy employees are more productive employees, which boosts...

It's the holidays, which means lots and lots of holiday gatherings. During the holidays, most people visit with old friends, attend after-work holiday gatherings, and meet and mingle night after night well into the new year. Take advantage of the most social season of the year by using holiday gatherings as an opportunity to network for your business or your personal advancement. Networking Events South Florida -- Blending Business with Pleasure Since you're probably already going to a ...

SONY DSC Today people can connect with other people instantly and effectively, even if they are on the other side of the world from each other. But even in the age of global communications, most businesses are still targeting a local audience. Social media is a highly effective way to expand your network of contacts. And it remains essential to the promotion of any business. But the best way to market your local business to local prospective customers is still through face to face marketi...

APPhotovideo.com If you recently have been assigned the responsibility of planning an event for your business or corporation and you've never done it before, your first instinct might be to defer the task to somebody else. Before you shy away from this admittedly daunting responsibility, consider this: If you plan and execute a successful event, it will reflect positively on your job performance. It could lead to additional new responsibilities and possibly even promotion and advancement...

Many, if not most, businesses today use social media as part of their marketing efforts. Becuase so many people use platforms such as Facebook, Twitter, Instagram and others, social media is one of the best places to spread your message, promote your products and business, and attract new customers. But social media can be a double-edged sword. Once something is posted online, it is out there forever. So if somebody within your organization posts something that doesn't reflect positively on y...

If you have been tasked with organizing the next networking event for your local chamber of commerce, industry group, or trade show, you want to make it as successful as possible. Ideally, your networking event will be well-attended, the people attending the event will enthusiastically engage with other people, and attendees will leave thinking that it was the best networking event they've ever been to. Networking Events South Florida -- Keys to Success So how can you make this happen? ...

One of the biggest drawbacks of planning any type of event is how long it can take. Whether you are planning something as simple as an after-work get-together or something as complex as an international conference, you are going to spend a lot of time simply working out the details. Planning an event should be fun. Instead, because it usually takes so long the fun part quickly fades away and is replaced by labor, worry, and frustration. Events Marketplace South Florida -- Stop Working So H...

Whether you own a small business, are employed by a giant corporation, or work on your own as a freelancer, networking needs to be an important career strategy. There are very few professions that work completely on their own without the need of outside help. Networking is essential for creating the connections that can help you and your business grow and prosper. Attending networking events frequently can help you achieve your long-term and short-term career goals. Networking Events South...

APPhotovideo.com When was the last time your business hosted an event for your customers, clients, vendors, or community? If you answered "never" then maybe it's time you started thinking about planning one. Events are a highly effective way of raising the public profile of your business. They allow you to interact personally with people who can help your business. And they can generate positive press for your business, brand, or products. Event Planning Fort Lauderdale -- Types of Eve...